localized marketing job at rivergame China, US

Job Description

Perform localization optimization of in-game content, such as UI adaptation issues.
Based on product features, conduct research on user needs in French/Portuguese/Arabic/Spanish-speaking regions, outline user portraits, and extract product selling points.
Develop targeted marketing strategies for French-speaking regions based on game content and market user insights and coordinate their implementation.
Effectively integrate various communication resources in French/Portuguese/Arabic/Spanish-speaking regions, explore user growth channels, and be responsible for formulating market strategies and their implementation, including but not limited to PR, KOLs, influencers, brand ambassadors, game forums, brand advertisements, offline activities.
Regularly conduct effective data statistics, analysis, and effect evaluation.
Manage project execution and be responsible for the progress, cost, and quality of marketing campaigns.

Job Tags

Full time,

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